Horn Ok Pleaze is a fashion and apparel brand based in Canada. They sell desi-themed merchandise and aim to bring culture, trend, vibrant colors and fun graphics together to create a sassy aesthetic.

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While working on this branding, we tried to keep the logo as simple but as funky as possible. We also attempted to bring out a desi vibe to the logo itself, using the logotype and the famous teardrop motif inspired by traditional Indian design. The visual identity includes several colors ranging from bright pinks to oranges and yellows to make it as appealing and vibrant as possible to the target audience. The scope of work for the project was brand identity, creating a visual system, and apparel design.